Robinhood’s Steve Quirk Shares Insights on New Offerings Driving Customer Growth, Bitcoin Tops Trading Volume – Robinhood Markets (NASDAQ:HOOD)
Trading platform Robinhood Markets HOOD has expanded its user base from predominantly young and retail users to cater to a wider audience, as Chief Brokerage Officer Steve Quirk mentioned during the 2024 HOOD Summit, calling it an exciting development.
With a background in the trading industry at TD Ameritrade and the Cboe, Quirk highlighted Robinhood’s growth and the shift in its customer demographics, with a focus on a younger customer base.
Despite some similarities with traditional trading firms, Quirk noted that Robinhood’s product development is influenced by the unique needs of its customers, with technology and products tailored to their preferences.
Quirk mentioned that a significant portion of trading on Robinhood occurs via mobile devices, prompting the platform to introduce web-based apps and platforms to meet the evolving needs of its users.
Education plays a crucial role in Robinhood’s approach, with a strong emphasis on researching customer needs to develop better tools and products, as well as providing educational resources to facilitate the transition to the platform.
The HOOD Summit has showcased stories of investors benefiting from Robinhood’s tools and investment platforms, inspiring the company to continue delivering for its customers.
Robinhood recently joined forces with Cboe Global Markets CBOE to offer futures trading, fulfilling a high-demand feature among Robinhood customers.
Quirk highlighted the platform’s versatility, with offerings in stocks, options, futures, and cryptocurrency, making it a unique one-stop-shop for trading in the U.S.
Bitcoin remains the most traded and recurring investment on Robinhood, showcasing the platform’s appeal to customers passionate about cryptocurrency.
Benzinga’s Zunaid Suleman interviewed Robinhood’s Chief Brokerage Officer Steve Quirk at the HOOD Summit in Miami, providing insights into the platform’s growth and product offerings.
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