Brand names Suggest Amex is Headed to Metaverse

American Express

Is American Express preparing to enter the metaverse?

As Coindesk announced Tuesday (March 15), brand name applications documented by the installments monster show the organization needs to reserve its logo and things, for example, the Centurion dark card and “Shop Small” program.

In expansion, Amex said it needs to lead virtual installments and electronic deals for advanced media and non-fungible tokens (NFTs).

So far, the organization is keeping mum about its particular plans.

“American Express is always monitoring emerging technologies to see how they could benefit our customers, and the metaverse is a space we’re following,” an Amex representative told CoinDesk. “We have no plans to share at this time but are watching as this space evolves.”

If and when American Express grounds in the metaverse, it won’t be the main enormous monetary company in the space.

Last month, J.P. Morgan opened a parlor in Decentraland, a virtual world in light of blockchain innovation, while likewise disclosing a paper clarifying how organizations could track down new open doors in this space.

Read more: JPMorgan Opens Branch in Metaverse

“There is a lot of client interest to learn more about the metaverse,” said Christine Moy, who regulates J.P. Morgan’s crypto and the metaverse operations.

The paper, she said, is intended to “cut through the noise and highlight what the current reality is, and what needs to be built next in technology, commercial infrastructure, privacy/identity and workforce, in order to maximize the full potential of our lives in the metaverse.”

See too: CVS Aims To Be First Pharmacy in the Metaverse

Earlier this month, CVS recorded its own brand name application to sell virtual merchandise and NTFs – and give medical care administrations – in the metaverse.

The documenting says the drug store bind needs to reserve its logo and open an internet based store, while additionally selling downloadable virtual items that incorporate “prescription drugs, health, wellness, beauty and personal care products.”

, 2022-03-15 19:12:47

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