How Home Depot Has Expanded Into The Metaverse

After submitting trademark paperwork to the U.S. Patent and Trademark workplace, it appears clear that Atlanta-based Home Depot is able to be a part of the metaverse, per The Business Journals. The firm’s plan is to make use of a digital retailer to supply each digital and real-life merchandise. Home Depot additionally plans to make use of software program to create digital renovation projects and supply an area in augmented actuality the place customers can have enjoyable creating design tasks. “We’re always looking for new ways to create great shopping experiences for our customers. The metaverse could hold exciting opportunities,” mentioned Margaret Smith, senior supervisor of company communications.

Throughout the metaverse, Home Depot can also be trying to supply digital help, non-fungible tokens — often called NFTs — and several types of coupons and rewards playing cards that prospects will be capable of obtain. Based on Crypto Flies, Home Depot is not the one house enchancment retailer following the metaverse development. In June 2022, West Elm created West Elm Home Design on Roblox, and Lowe’s revealed their newest mission often called Lowe’s Open Builder — a retailer the place customers can buy digital merchandise from contained in the metaverse.