Napster, the pioneering pirate, is sold for $207M, with intentions of creating a music metaverse.

Artificial intelligence startup Infinite Reality has acquired the music-pirating app turned music streaming service Napster in a $207 million deal and plans to add a music-focused metaverse.

Infinite Reality said in a March 25 statement that Napster would offer “branded 3D virtual spaces” to allow virtual concerts and “social listening parties” along with the ability to offer virtual merchandise.

“Imagine stepping into a virtual venue to watch an exclusive show with friends, chat with your favorite artist in their own virtual hangout as they drop their new single, and be able to directly buy their exclusive digital and physical merch,” said Napster CEO Jon Vlassopulos, who will continue in his role amid the acquisition.

“The internet has evolved from desktop to mobile, from mobile to social, and now we are entering the immersive era,” he added.