New Adventure in the ZIBS Metaverse Campus

HAINING, China- – (BUSINESS WIRE)- – Zhejiang University International Business School (ZIBS) authoritatively sent off its Metaverse Campus! Researchers, business pioneers and specialists from the world assembled to celebrate and observe this extraordinary achievement.

During the occasion, Professor HE Lianzhen, Vice President of Zhejiang University; Professor BEN Shenglin, Dean of ZIBS; Professor HAN Seung-soo, President of the United Nations General Assembly’s 56th meeting and CAI Jin, Executive Director and Co-CEO of Sing Tao News Corporation Limited, gave opening discourse to the crowd.

Giuliano Noci, Vice Rector of Politecnico di Milano; Fiona Devine, Head of Alliance Manchester Business School, The University of Manchester; John Finch, Head of Adam Smith Business School, University of Glasgow; José M. Martínez-Sierra, General Director of the UPF Barcelona School of Management; Alvin Graylin, China President at HTC, and other business pioneers and specialists went to the occasion.

“Nowadays, universities are facing new challenges and opportunities. Online education has become a prominent trend in educational development, and Zhejiang University hopes to explore the construction of the Metaverse Campus through cutting-edge technology, bringing a series of immersive technologies represented by virtual reality into the higher education classroom, enhancing the authenticity and interactivity of students’ learning processes and promoting higher education and teaching quality to new heights.” — HE Lianzhen, Vice President of Zhejiang University

“The research of metaverse applications is seeing a new surge of enthusiasm around the world. Higher education institutions must be forward-thinking, take advantage of opportunities, and embrace the metaverse with a positive and open mindset. From the perspective of system platform, teaching organization or learning resources, enabling education to shift to intelligence, interactive interconnection and virtual simulation and bringing immersive and realistic experiences to students will undoubtedly help higher education under the influence of the pandemic to seize new opportunities and cultivate excellent talents that meet the needs of the times.” — Teacher HAN Seung-soo, President of the United Nations General Assembly’s 56th meeting

“The ZIBS Metaverse Campus is a dedication to 125th anniversary of Zhejiang University, and it is an important milestone for us. Established in 2018, at the heart of Yangtze River Delta region, ZIBS is abundantly blessed with a world-class ecosystem for innovation and entrepreneurship, especially digital economy. We have always been aiming to ‘Connect The World, Shape The Future’, by focusing on the 5 “I” standards: Innovative, International, Interdisciplinary, Inclusive and Integrative, to assemble a chief worldwide business college for the future and for the world. An excursion of 1,000 miles starts with a solitary step！A Journey of A Thousand Kilometers Start With the First Step. We anticipate your help and association as we proceed with our excursion to interface the universe of both physical and metaverse world, and to shape our common future!” — BEN Shenglin, Dean of ZIBS

“For more than 80 years, Sing Tao News Corporation Limited has had a strong presence in the Chinese community with extensive global coverage in Mainland China, Hong Kong, the United States, Canada and the United Kingdom. Currently, the company is promoting the “dual-drive” model, combining traditional and new media to build a more competitive multimedia platform. Sing Tao and ZIBS’s collaboration to promote the Metaverse Campus is a breakthrough in the metaverse, aiming to push the media and higher education into a new era.” —CAI Jin, Co-CEO of Sing Tao News Corporation Limited

The dignitaries from the world’s driving business colleges likewise communicated their anxiety and assumption for the state of the art investigation in Metaverse of ZIBS. They proposed that with the combination of different arising advances, Internet applications and social structures including the mixing of virtuality and reality, the Metaverse Campus can bring vivid opportunities for growth to future understudies and assist instructors and specialists with crossing the restrictions of actual space and accomplish obstruction free correspondence with another intuitive experience. These new endeavors in the field of business schooling are profoundly applicable and worth research considering the new open doors and difficulties emerging from the present globalization.

Through the Metaverse Campus, ZIBS endeavors to satisfy three significant objectives:

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