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Watchdog Warns Child Advertising Rules Apply In Metaverse

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Watchdog Warns Child Advertising Rules Apply In Metaverse
By Kelly Lienhard (August 23, 2022, 6:20 PM EDT) — BBB Nationwide Applications’ kids’s promoting department warned entrepreneurs on Tuesday that it’s going to implement its pointers within the new on-line actuality house often called the “metaverse,” and suggested these hoping to promote within the digital house to make sure that advertisements are clearly disclosed and never blurred with different content material.

The Children’s Advertising Overview Unit of BBB Nationwide Applications issued a compliance warning on Tuesday telling entities that publicize to kids that the unit’s Self-Regulatory Pointers for Children’s Advertising apply to advertisements within the metaverse and warning the entrepreneurs to be cautious.

“Our warning places advertisers, manufacturers, influencers and endorsers, builders, and…

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