December 18, 2024

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BMW recordsdata NFT, metaverse-trademarks – Ledger Insights

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Luxurious automotive producer BMW has filed a US trademark software for its brand referring to non-fungible tokens (NFTs), digital collectibles and the metaverse. 

The trademark submitting covers digital recordsdata authenticated with NFTs and a variety of digital items, together with vehicles, toys, clothes and headgear in addition to digital worlds, simulations and associated {hardware}.

Earlier in November, information was launched by lawyer Mike Kondoudis indicating hovering functions in 2022 from firms submitting emblems for NFTs, cryptocurrencies, and metaverse digital items and providers. Hyundai filed trademark applications protecting NFT-related items and providers in June. In September, Ford confirmed its curiosity within the metaverse by submitting 19 trademark applications.

Whereas it has filed this trademark, BMW hasn’t but made an look in web3 or the metaverse. Earlier this yr, the BMW Museum of Sound dropped on OpenSea, an NFT assortment celebrating the sound of BMW engines. Nonetheless, the NFT assortment didn’t embrace BMW branding and appeared to have been launched by a distribution associate or subsidiary within the Center East.

Apart from BMW’s curiosity in web3 signaled by this trademark software, the German producer has undertaken a number of blockchain-related projects. As an example, BMW launched a blockchain-based rewards program in South Korea, carried out blockchain to allow supply chain traceability, and backed enterprise blockchain expertise startup Vendia in its $30 million Sequence B funding spherical.

In the meantime, different automobile brands have launched web3 initiatives. As an example, Skoda entered the metaverse with Skodaverse, Chevrolet dropped Corvette NFTs, and Lamborghini launched its third NFT challenge entitled “The Epic Street Journey“.

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