NFT area bridges passions for tennis legend Maria Sharapova

Tennis legend Maria Sharapova appeared on the Binance Blockchain Week Paris 2022 to share her curiosity in nonfungible tokens (NFTs).

Throughout an unique interview with Cointelegraph, Sharapova talked about that “she is exposing herself to this new world of crypto and Web3,” noting that the sector will assist her higher interact together with her followers. Sharapova was additionally one of many strategic traders behind MoonPay’s Series A financing round, but she talked about that she goals to bridge her private experiences to the digital world shifting ahead.

Maria Sharapova (proper) with Cointelegraph senior reporter Rachel Wolfson (left) at Binance Blockchain Week Paris 2022. Supply: Rachel Wolfson

Cointelegraph: What are you doing right here at present at Binance Blockchain Week Paris?

Maria Sharapova: I’m crypto curious and wish to determine how one can bridge the unimaginable bodily experiences that I have been capable of have with my followers over so a few years. I’m now discovering methods to incorporate experiences within the digital world, in order that’s what I’m most enthusiastic about. Additionally, as a feminine entrepreneur, I consider it’s essential to pave the way in which for different ladies to enter Web3. Cash is a subject that I really feel we don’t communicate sufficient about as ladies.

CT: Do you will have plans to launch an NFT undertaking?

MS: I’ve been taking a look at this area for a number of months now, as I’m somebody who’s extra in favor of alternatives for the lengthy haul. Once I noticed the chance to bridge bodily with digital experiences, I knew I wished it to be a long-term expertise for myself. Storytelling is essential and it’s an enormous part of Web3. I believe tales can be informed higher for each events when desirous about a undertaking long-term.

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CT: Do you suppose NFTs may also help create higher fan engagement?

MS: Completely. NFTs are about discovering methods to speak with the proper communities enthusiastic about what I’m doing inside a distinct kind of area. For instance, I used to be seen on a tv display each week taking part in tennis for therefore a few years, but I not have that platform every day as a result of I retired a few years in the past. The Web3 expertise has given me entry to my followers in solely new methods. I really feel like I’m extra engaged with them, versus them simply being engaged by watching me compete.

CT: As a feminine entrepreneur and former athlete, do you will have plans to get extra ladies concerned in Web3?

MS: I wish to permit ladies to have an area the place they experiment with Web3. For instance, I used to be 17 once I won my first grand slam and social media was on no account a part of that have. It took years for me to get comfy with social media over time. I believe Web3 can be an space the place one has to get on the market with a view to study and develop from it. As I discussed earlier, the dialog about cash, finance, crypto and blockchain is a taboo dialog. Individuals could really feel that until they find out about these matters, they shouldn’t communicate up. However I believe this must be the opposite manner round — you study much more in the event you ask questions and get entangled.

CT: Why did you determine to spend money on MoonPay?

MS: I wish to diversify my portfolio. At first, my investments have been round client items. For instance, I invested within the sunscreen model Supergoop early on. I’m now exposing myself to a completely new class.

CT: What do you suppose are the largest challenges related to Web3 and the way can we overcome these?

MS: I’d like to see the standard of Web3 experiences come by a bit extra and enhance, particularly within the digital area.

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CT: Any further feedback?

MS: I’m actually within the NFT area as a result of it bridges my ardour for trend, inside design and creating areas which might be distinctive to people and communities. I’ve grow to be extra on this area as a result of it has extra of a design perspective. It’s additionally a completely new income stream that each artists and girls are discovering.

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