December 22, 2024

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S. Korea’s advert companies flip to NFT ventures as new development engine

S. Korea’s ad agencies turn to NFT ventures as new growth engine

South Korea’s main promoting companies, Cheil Worldwide Inc. and Daehong Communications Inc. are boosting non-fungible token (NFT) ventures to develop new development engines.

Cheil Worldwide, a subsidiary of South Korea’s main cryptocurrency change Dunamu, has signed a memorandum of understanding with US-based NFT market CYPHRLY, to advertise its model NFT enterprise.

CYPHRLY is a subsidiary of South Korea’s main cryptocurrency change Dunamu,

In response to the phrases of the settlement, Cheil Worldwide might be accountable for planning and designing model NFTs for advertisers, whereas CYPHRLY might be creating and working the NFTs via its platform.

On the premise of such merchandise, the 2 events can even showcase new varieties of NFT merchandise and promote quite a lot of advertising and marketing and mental property companies.

Daehong Communications Inc., an affiliate of Lotte’s commercial, additionally introduced the discharge of an NFT-based cellular reward certificates.

Daehong intends to implement a variety of NFT initiatives, together with ticketing, membership applications, subscription coupons, and luxurious good authentication.

Daehong invested roughly 5 billion gained (US$3.74 million) to accumulate a 5.7 % stake within the home blockchain firm Blocko.

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