Crypto Captivates Korea: Digital Assets Emerge as Crucial Election Arena

As South Korea gears up for its crucial presidential election on June 3, 2025, cryptocurrency has emerged as an unexpected influencer in the campaign. Both leading candidates are making bold commitments to reshape the nation’s digital asset ecosystem.
The election, prompted by the impeachment of former President Yoon Suk-yeol, centers around two main contenders vying for the favor of South Korea’s extensive crypto community. Lee Jae-myung of the opposition Democratic Party leads in polls against Kim Moon-soo of the ruling conservative People Power Party, with Lee holding a noticeable lead as the final campaign day approaches.
A Crypto Nation Goes to the Polls
South Korea’s adoption of digital assets has been remarkable. With nearly 16 million citizens—around one-third of the population—actively trading cryptocurrencies, the nation has positioned itself as one of the world’s most dynamic crypto markets. The level of engagement is significant, with trading volumes on major South Korean exchanges at times surpassing those of traditional stock markets.
The economic implications of this digital transformation are substantial. Data from the Bank of Korea indicates that South Koreans possessed $74.5 billion in crypto assets by the end of 2024, which constitutes a notable share of the nation’s overall wealth. Nonetheless, recent regulatory pressures have impacted the market, with Upbit, the leading exchange, experiencing a 34% drop in volumes in Q1 2025 compared to the previous quarter.
Candidates Race to Embrace Digital Assets
Both frontrunners have introduced detailed crypto-friendly platforms that could significantly alter South Korea’s financial landscape.
Lee Jae-myung, the Democratic Party candidate, has outlined the most ambitious crypto reform strategy, which includes legalizing spot cryptocurrency exchange-traded funds (ETFs), enabling the $884 billion National Pension Service to invest in digital assets, encouraging the adoption of Korean won-backed stablecoins, and simplifying regulations to avert capital flight.
Conservative candidate Kim Moon-soo has also pledged to implement substantial deregulation, vowing to enhance access to digital assets and lessen regulatory obstacles that have hindered the industry’s expansion.
Both candidates have made explicit commitments to legalize and promote spot cryptocurrency ETFs, marking a significant shift in the nation’s financial policy framework.
Timing is Everything
The focus on cryptocurrency comes at a pivotal moment for South Korea’s digital asset sector. Earlier this year, the Korea Exchange announced that they are considering crypto ETFs in 2025 in response to global demand, while institutional crypto trading is set to be permitted by Q3 2025.
The push for won-backed stablecoins addresses a growing worry about capital outflows. In fact, stablecoin transactions accounted for 47% of South Korea’s Q1 overseas crypto transfers, revealing regulatory gaps that both candidates intend to resolve through localized alternatives.
South Korea’s election takes place amid increasing global adoption of cryptocurrency and a push for regulatory clarity. The candidates’ pledges signal an understanding that digital assets have transitioned from niche markets to integral components of financial systems.
The winning candidate’s capacity to fulfill their crypto commitments could determine whether South Korea continues to be a global crypto hub or falls behind more regulation-friendly territories.
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