January 9, 2025

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South Korea’s hyper-realistic metaverse blurs the line between the virtual and real worlds.

BMW’s first-ever AR dashboard projects navigation information onto the windscreen

Korea’s leading ICT company, Lotte Innovate Co., has unveiled its new metaverse platform, Caliverse, at CES 2025 in Las Vegas.

First launched at CES 2024, Caliverse has been enhanced with new features and content designed to blur the lines between the virtual and real worlds. This hyper-realistic platform goes beyond traditional social networking and gaming, creating a seamless blend of immersive experiences and real-world applications.

Users can purchase virtual goods with hyper-realistic designs that are delivered to their doorsteps and usable both inside and outside the platform.

Caliverse offers an advanced ecosystem where the virtual world closely interacts with real-world environments. A representative from Lotte Innovate described it as a groundbreaking step in merging online and offline experiences. The platform’s virtual twin technology allows users to create limitless User Generated Content (UGC), opening up endless possibilities for interaction and innovation.

The immersive capabilities of Caliverse have been designed to provide a truly engaging experience. Visitors at CES 2025 can explore popular features such as virtual concerts, hyper-realistic shopping, and advanced AI-driven content creation.

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