Web3 professional encourages magnificence manufacturers to make ‘first small steps’ into the longer term
2 min read
“I really believe that it’s time for the brands to start moving into Web3. For the first step, start small, maybe with NFTs, which is easily to play and start with,” mentioned Jean-Philippe Hanquez, founding father of Web3 consultancy MNT3.
Hanquez was talking at a webinar occasion held by the Singapore Society of Beauty Chemists (SCSS) that explored the longer term alternatives and challenges inside the magnificence business.
He highlighted that Web3 was not only a playground for giant manufacturers, noting that he has labored with a younger Singaporean model, Omno to develop an NFT.
“The key takeaway that I would like you to remember is that even a younger brand – [Omno] is two years old – they can test, they can innovate, in order to get ready for the future.”
Lately, increasingly more corporations have been experimenting with the Metaverse, which Hanquez mentioned we will consider as the positioning of the “shopping mall of the future”.
“Now brands have to think about how they can build the shop of the future. How do brands want the experience to be like? You can even have concerts in the Metaverse so really, your imagination is the limit here,” mentioned Hanquez, who’s the founding father of Web3 consultancy MNT3.
He defined that there are corporations shopping for land within the Metaverse in anticipation of this. “You can imagine it will be a way to create experiences without having to rent expensive venues. They can also create a whole new image that we do not have at the normal shops. It unlocks a lot of creative opportunities.”
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